It's Our Secret.
Why Fake Bake?
You shouldn’t have to sacrifice the health of your skin to get a rich bronze tan. In fact, we think you shouldn’t have to apply harsh chemicals to your skin to get a great tan either. That’s why we’ve created this line of revolutionary self-tanning products that contain only organic tanning agents with no artificial preservatives or parabens.
Fake Bake has become a leader in self-tanning and spray tanning products because of our exclusive sunless tanning formula with Dihydroxyacetone (DHA), DMI, and Erythulose that delivers a safe and long-lasting golden tan. Other self-tanners can often turn your skin orange because they’re chemically-based, but Fake Bake’s naturally-derived tanning agents will not turn skin orange, leave a bad odor, or stain your clothes.
Our patented self-tanning formula works with every skin tone and every skin type because it works by enhancing your skin’s own pigments thus giving you a more natural-looking tan. Fake Bake sunless tanners also have a built-in color guide, a dark temporary color, when applied that “shows where it goes” on your skin so there’s no chance of having streaks. This means you get a perfectly even tan, every time. Fake Bake not only gives you the perfect bronze glow any time of the year, but also deeply moisturizes and protects your skin without clogging your pores or irritating sensitive skin.
We’re a company built around helping people have healthy, beautiful skin, and so we have the highest standards for our ingredients. We go through an extremely rigorous selection process to ensure we use only the best botanical extracts and state-of-the-art technology in our labs to make our Fake Bake products while also maintaining clean and environmentally-safe storage facilities for our products as well.
Celebrities and salon professionals around the world love Fake Bake. As one of the best-selling self-tanners in the world, Fake Bake is renowned for delivering the rich looking tans in the most luxurious way – all without the harmful effects of the sun.